4 Reasons Why Digital is Better than Print for In-Store Advertising

Digital displays have become increasingly popular in quick service restaurants for several reasons. Here are four reasons why you should go with digital over print displays for your in-store advertising.

  1. First, one of the main advantages of digital displays is that they can easily be updated and changed. This allows restaurants to quickly make menu changes, highlight daily specials, or promote new products. In contrast, static displays such as printed posters or signs require manual updates, which can be time-consuming and costly.

  2. Another advantage of digital displays is that they can be interactive. For example, touch screen kiosks can be used to take orders, display nutritional information, or even play games to entertain customers while they wait. This can greatly enhance the customer experience and make it more enjoyable.

  3. Digital displays also have the ability to display moving images and videos, making them more eye-catching and attention-grabbing than static displays. This can help to increase sales by drawing customers' attention to certain products or deals.

  4. Finally, digital displays can be easily linked to other digital systems such as Point of Sale systems, inventory management and customer loyalty programs . This can streamline operations and improve efficiency.

Digital displays offer a number of advantages over static displays for quick service restaurants. They are easy to update, interactive, attention-grabbing and able to be integrated with other digital systems, making them a better choice for your next display.

Want to know how Brigade can help you with your in-store advertising? See some of our digital signage installations that have helped hundreds of franchise owners deploy revenue-optimizing digital solutions.